BigCommerce tends to win platform decisions for a particular set of reasons. Brands need several storefronts on one back end, wholesale and retail pricing side by side, and an open API to connect the rest of the stack. Multi-storefront and B2B Edition cover much of that natively, which means less custom code to maintain.
A BigCommerce migration is the work of getting onto it cleanly. That covers mapping your catalog and customers to BigCommerce's model, rebuilding pricing rules, redirecting every indexed URL and reconnecting ERP, tax and fulfilment.
The parts that need the most care
- Storefront structure. Deciding which brands, regions or channels become separate storefronts, and which products, prices and content each one shows.
- B2B pricing. Customer groups, price lists, company accounts and quote workflows rebuilt so wholesale buyers see the right price on day one.
- Catalog mapping. Options, modifiers, variants and custom fields translated from your current platform without losing detail.
- Customer accounts. Retail customers and B2B companies, with their users, roles and addresses, imported and checked.
- Search equity. URL mapping, 301 redirects and metadata so rankings carry across.
Theme or headless
BigCommerce runs its own Stencil themes and also works well headless. Some brands keep a theme to launch sooner. Others build a NextJS front end, often starting from Catalyst, BigCommerce's open source NextJS storefront. We recommend one based on how different your storefronts need to be and who will maintain them.
How we run it
Discovery comes first, with an inventory of data, integrations, apps and custom logic on your current platform. We then migrate in rounds and reconcile counts and samples against the source each time, so problems surface in testing rather than in a customer's account.
Cutover is timed around your trading calendar. A final delta of orders and customers runs at launch, and we monitor checkout, pricing, redirects and integrations closely afterwards. B2B pricing gets extra attention here, because a wrong price list is the kind of mistake a wholesale buyer remembers.
This work sits within our ecommerce replatforming service on BigCommerce. It often runs alongside B2B commerce and catalog and data migration work.