An AI feature is only as good as what it can look up. Ask a model about your products without giving it your catalog and it will invent something plausible. Pinecone is the layer that stops that happening.
We use it to store and retrieve your product, content and support data so AI features answer from what you actually sell. That underpins semantic search, recommendations that understand context, and support tools that can cite a real policy rather than paraphrase one. Getting the indexing right matters more than the model choice, which is the part most teams underestimate.