eCommerce Enterprise Strategy
Drive revenue by tackling your biggest opportunities and challenges first.
We begin each of our projects with a discovery and planning phase. We review and complement or create all relevant documents for the success of our engagement: from brand guidelines to personas and avatars, to KPIs, campaign plans and key opportunities.
Ultimately, we will develop a rich understanding of your business, its goals and constraints, as well as your customers' needs and desires.
Persona/avatar development
Customer journey mapping
Definition of KPIs
Technology strategy
Content planning
Resource planning
Strategy in action.
A multi-month initial engagement with our client The Cross Decor & Design started with a discovery and planning phase that included the following steps:
Bringing beautiful retail shopping online.
A seamless online/offline experience that brings the warmth of their brick & mortar store to the digital realm.
See how we transformed The Cross Decor & Design's eCommerce presence by implementing BigCommerce and integrating it with their POS, Lightspeed.