The way you set up your web page -- whether it is the design, copy, or placement of various elements -- can have an immense impact on how your site ranks in search results. For those who are not expert web developers or SEO specialists, web page optimization can feel complicated and overwhelming. Last month we touched on what to look out for with Google’s New Mobile-friendly Search Algorithm. To complement this information, SurePayroll's infographic does a great job of deconstructing each element of a web page. Following these basic steps, you will be able to build your brand, reach more people with your content and gain a larger social following!

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Infographic Tweetables:

"An optimized page can increase the likelihood of social links and shares." Tweet this!

"The meta description tag draws a reader to a web page." Tweet this!

"The title tag defines the title of a web page." Tweet this!

"The header tag includes up to six levels, H1 to H6." Tweet this!