Canada’s #1 Source For Holistic Books Chooses The Jibe to Build New Digital Offerings

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Alicia Doiron

VANCOUVER, CANADA - November 24, 2016 -- The Jibe, a growth-driven eCommerce agency, and Banyen Books & Sound, Canada's most comprehensive resource for body-mind-spirit books, media, and lifestyle tools and supplies since 1970, are working together to offer Banyen's customers a better mobile experience.

Over the years Banyen has seen a steady increase of traffic coming from their customer’s mobile devices. This is in line with today's consumer as their path-to-purchase has evolved and now includes a minimum of 2 digital touch points before a transaction is complete, making cross-channel seamlessness paramount to the success of retailers and brands.

“We know that mobile searches have now surpassed desktop and that consumers are more comfortable than ever making a purchase through a mobile device, and in many cases prefer to do so. Our desire is to help our clients achieve more sales and so the opportunity for Banyen to do so through a responsive website is huge.” Said Francis Pilon, CEO of The Jibe.

Because of Banyen's desire to better support their loyal customers, once again Banyen and The Jibe are working together to optimize their user experience for mobile through a responsive design.

“The Jibe has helped us create and maintain a website where all our 20,000+ book titles are featured, with good search and filter tools, clear visuals, recommendations, and reviews. And in addition, banyen.com features many of our other products as well (calendars, oracle card sets, incenses, candles, yoga supplies, meditation cushions, and more).

Each product listed shows an on-hand quantity too, so folks know at a glance if that item is available right now. AND many people check our site for our many upcoming Events at the store and in the community.

Now, as more people are online via handheld screens, we have partnered with The Jibe to make our website screen-size-responsive, so mobile and tablet users can have efficient and pleasurable browsing and shopping experiences at banyen.com. We hope more and more Canadians can realize Banyen as their "neighbourhood" body-mind-spirit shop which is open anytime, everyday--and that the wealth of resources we offer are easily available to them.

The Jibe folks have been clear and helpful, and deliver on their commitments to make Banyen's online presence, banyen.com, as functional, beautiful, and user-friendly as we can.” said Kolin Lymworth, owner.

The Jibe and Banyen Books have a long standing history and warm relationship, having first worked together to complete a user friendly website in 2013, despite the challenge of it being one of the largest websites ever built on Drupal Commerce.

“We’re excited to once again work with Banyen to ensure their customers receive an exceptional online experience. And of course, work with Banyen to produce a user friendly website optimized for all mobile devices.” stated Pilon.

The responsive site will roll out in time for the holiday season.

About The Jibe

With offices in Vancouver and Montreal, Canada, The Jibe is an agency that designs and delivers exceptional digital experiences. Simple technology and better value are at the heart of their work. The Jibe's commitment to excellence, long-term support and a forward-thinking approach has earned them the privilege of working with brands such as Symantec, Grouse Mountain & Whistler Water, Sutton Realty Group, the University of South Carolina, Mac's Convenience Stores, and many more.

Contact go[at]thejibe.com