Boost eCommerce Revenue Through Upselling & Cross Selling
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Time and time again retailers resort to the two main ways of growing revenue: driving more traffic to the website and boosting the conversion rates. While those two ways are effective, there is also another way to increase revenue... by increasing your average order value. A simple way to do that is through upselling and cross selling your products.
In order to teach you how you can implement this tactic into your business, QuickSprout outlines it in their very own infographic:
"Product recommendations are responsible for an average of 10-30% of eCommerce site revenue." Tweet this!
"Upselling is when the seller encourages the customer to spend more by recommending a higher priced alternative." Tweet this!
"Product bundles are often sold at a discount to raise the perceived value of buying multiple products at once." Tweet this!
"78% of shoppers are using the internet to research their purchases prior to making a decision." Tweet this!